The Urban Unit in collaboration with iCube (Peace University, USA) is organizing Startup Challenge Summer ‘17 under the umbrella of Urban Unit / iCube Center of Excellence. The forum tends to invite creative and imaginative highbrows from any background (including entrepreneurs) to come up with ideas having problem-resolving potential addressing any possible scenario and efficient solutions capable of addressing the problem catering any sector or area.

It provides a forum where best startup ideas in town shall be pitched to an audience from multiple disciplines, judges and investors; which is open to all.

Contestants are required to submit their ideas at urbanunit.gov.pk/UU/SCS17 by Aug 22th, 2017, after which no idea shall be entertained. Selected teams shall be invited at the aforementioned forum for presentation (pitching) of their ideas at Al-Hamra, Hall 2, Mall Road, Lahore on 27th August, 2017. Top 4 idea proposers shall have a grand opportunity to materialize their idea based on subsequent face-to-face negotiations and deliberations. No registration formalities apply. Ideas are accepted free of cost